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        Business Intelligence
Anyone can provide call tracking.  Few can deliver actionable insight on how to improve your ROI.  Marketing departments are under ever increasing pressure in today's economy to justify their budget and show causal effect to the
bottom line. 


TYM©'s Business Intelligence services provide customers with solutions they can implement immediately. Increase your knowledge of your customers and refine your advertising performance without increasing your budget.

Services include:

List Cleansing and Lead Management - TYM©'s database management services can establish powerful customer and new lead sources.  Save on costly duplicate mailers or low relevancy distribution.
 
Customer Recovery Initiatives - Replacing a lost customer costs 3-5 times more than bringing a previous customer back. Target prior customers for follow up based on departure date.

Cross-sell Opportunities - Find new ways to profit from existing customers.  Our business analysts will prepare a profile analysis of your customers.  Use this information to refine your campaign, improve ROI and identify cross-sell opportunities within your current customer based.

New Market Expansion - Identify new market potential by applying information gained from customer profiles to surrounding geographies. TYM©'s powerful mapping services easily illustrate untapped potential.

Advertising Analysis - Let TYM© review your current media placement. As an independent third-party, TYM©'s recommendations are unbiased and motivated only by deriving the best use of your advertising dollar. Many TYM© clients fund our Business Intelligence services through savings identified by TYM© analytics.



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